01 · Is it worth it
Does Patreon make sense for a small podcast?
Patreon works on loyalty, not reach. You don't need thousands of listeners; you need a handful of people who would pay to keep the show going. For many new shows that first group is friends, family and a few early fans, and that is a perfectly good start. One podcaster we spoke with opened a Patreon after her second episode and friends and family covered her running costs from the start.
It is a weaker fit if you have no time for extra content, or if your plan is to grow purely on ads and sponsors. In that case read our guide to getting podcast sponsors first.
- You have at least a few listeners who already tell you they love the show
- You can make one extra thing a month (bonus episode, early release, behind the scenes)
- Your main feed stays free
02 · What it costs
Patreon fees for podcasters
Creators who publish a new Patreon page after 4 August 2025 pay a standard 10% platform fee. Creators who launched on or before that date keep their existing plan. On top of the platform fee there is payment processing, which for US card and PayPal payments starts at 2.9% plus $0.30 per payment, and a currency conversion fee applies when a patron pays in a different currency from your payout currency.
Small pledges lose the most to the flat $0.30, so a $3 tier keeps a smaller share than a $5 or $8 tier. Fees change, so check Patreon's own pricing page before you set prices (we last checked on 27 October 2026).
- 10% platform fee for pages published after 4 Aug 2025
- Processing from 2.9% + $0.30 on US cards
- Avoid very low tiers where the flat fee bites
03 · Setup
How to set up a podcast on Patreon
Create your creator page, then open your creator settings and find the podcast section. You can start a new show on Patreon or connect the RSS feed of a show you already host elsewhere. Add square cover art (3000 x 3000 px is the safe size), a title and a description, then turn on the distribution options you want: a members-only feed, Spotify, or a public feed.
Each audio or video post you want in the feed needs to be added to the podcast and given a tier. Posts set to everyone become free episodes; posts set to a tier are only heard by patrons on that tier or above.
- Create the creator page and podcast
- Upload 3000 x 3000 px cover art
- Choose members-only, Spotify and public distribution
- Assign every episode post to a tier
04 · How patrons listen
How patrons listen: the app, private RSS and Spotify
Patrons can play episodes in the Patreon app or website. Each patron also gets a private RSS link that works in many podcast apps, including Pocket Casts, Podcast Addict and Player FM. Some apps don't support private feeds, so tell patrons which apps to use.
Spotify doesn't take private feeds, but Patreon has its own Spotify connection. Once you switch it on, patrons link their Patreon account inside Spotify and hear the episodes their tier unlocks. When a membership ends, the paid episodes disappear from their Spotify too.
- Tell patrons where their private RSS link is
- Turn on the Spotify connection if your listeners live on Spotify
- Pin a short 'how to listen' post
05 · Tiers
What to offer in your first Patreon tiers
Start with one or two tiers. More tiers mean more promises to keep. The perks that cost a podcaster the least are the ones you already produce: ad-free versions, early access to the regular episode, the uncut interview, and a short behind-the-scenes voice memo. Bonus episodes are the strongest pull but the most work.
Shout-outs at the end of each episode cost nothing and make friends-and-family supporters feel part of the show. Write each perk as a promise you can keep for a year, not a month.
- Tier 1: early access or ad-free
- Tier 2: monthly bonus episode or uncut interviews
- Shout-outs for everyone
- No perk you can't keep up for 12 months
06 · Launch
Launch it and keep your main feed growing
Announce it in an episode, in plain words: what it is, what it pays for, and one perk. Then mention it in every description and at the end of every episode. Keep your public show on your normal host so it stays in every directory; Patreon is the extra layer. If you also write a newsletter, compare Substack and Patreon for podcasters before you pick one, and see our overview of how podcasts make money.
- Record a 30-second ask
- Add the link to every episode description
- Keep the public feed on your host
- Thank new patrons by name
Make the bonus episode without the extra week of work.
Hilite turns each recording into show notes, clips and a newsletter draft, so your Patreon posts come from the episode you already made.