Podcast intro examples and intro script templates

Listeners decide in the first minute. A good intro has three parts in about 30 to 60 seconds: a hook (a line or clip that makes them want the episode), the show ID (who you are, what the show is), and the promise (what this episode gives them). Music is optional; a clear voice isn't.

One interview host we spoke to picks the strongest 10 to 20 seconds of each conversation with her producer and plays it before the recorded intro. When nothing stands out, she sometimes asks the guest to say the key line again, more cleanly. The same moment usually becomes your social clip, so find it once with clip creation and use it twice.

Interview: "[Cold-open clip.] That's [guest], who [one-line credential], and today she tells us [promise]. I'm [host], and this is [show], where [audience] hear how [topic] really works."

Solo: "If you've ever [problem], this one's for you. I'm [host], and on [show] I give you one [topic] lesson you can use today. Today: [promise]."

Co-hosted: "[Host 1]: Welcome back to [show]. [Host 2]: Where we say the thing everyone's thinking. [Host 1]: And this week it's [topic], because [reason]."

Branded or company: "From [company], this is [show], conversations with the people building [industry]. I'm [host]. Today, [guest] on [topic]."

End with one ask, not five: "Thanks for listening to [show]. If this helped, send it to one person who needs it. Next week: [teaser]. I'm [host]; see you then." More endings in how to end a podcast.

Choose a track from royalty-free podcast music (more on choosing in podcast intro music), then add it in the Hilite editor, where intro and outro sit on their own step so you don't rebuild them every episode.