Getting started6 min readUpdated October 2026

Podcast launch checklist (free)

A printable checklist for starting and launching a podcast, from idea and format to recording, publishing and your first month of promotion.

By The Hilite team

01 · Plan

Planning checklist

Decide who the show is for and what shape it takes before you buy anything. Pick a format and an episode length you can keep up.

  • One-sentence description of the show
  • Who it's for
  • Format: solo, interview, co-hosted
  • Episode length and how often
  • Name, checked on Apple and Spotify
  • List of the first 10 episode topics

02 · Equipment

Equipment and software checklist

Keep it minimal; see the simple podcast setup. Check your microphone with the free microphone test before your first session.

  • USB microphone
  • Headphones
  • A quiet, soft room
  • Recording and editing software
  • Podcast host or publishing tool

03 · Make

Recording and editing checklist

Record three episodes before you launch so you have a buffer. In Hilite you can record, edit by transcript and enhance the audio in one place.

  • Intro and outro (and music you have rights to)
  • Three episodes recorded
  • Mistakes, ums and long pauses cut
  • Audio cleaned and levels even
  • Exported as MP3

04 · Publish

Publishing checklist

Submit your show to the directories once, then every new episode appears automatically. Hilite publishes your feed and drafts titles and show notes from the transcript.

  • Cover art (3000 x 3000 px)
  • Show description and category
  • Episode titles and show notes
  • Submitted to Apple Podcasts and Spotify
  • Launch with two or three episodes at once

05 · Promote

First-month promotion checklist

Your first listeners come from people who already know you. Share personally, then turn each episode into short clips for social.

  • Tell 20 people personally
  • Ask guests to share their episode
  • Post a clip per episode
  • Ask for ratings in the first month
  • Publish on the same day every time

Tick off recording, editing and publishing in one tool.

Hilite takes you from first recording to a published episode.

Try Hilite free