Free podcast template

Create a b2b thought leadership episode without starting from scratch

Use this free structure to turn expertise into a repeatable authority-building show. Every section gives you a clear prompt, suggested timing and a direct path from recording to publishing.

Free to start. No card, no install, nothing to download.

Hear it first

Listen to three real examples

Press play without leaving the page. These independent shows demonstrate the b2b thought leadership format; Hilite is not affiliated with or endorsed by them.

13:53
Uphoff on Media Podcast

B2B Thought Leadership and Content Marketing Are Broken

Open your LinkedIn feed and read ten thought leadership posts in a row. Count how many you could tell apart if the names were stripped off. That number, not how many posts got published this year, is the real m

Listen on Apple Podcasts
45:30
95% Content

[Best Of] Use This B2B Thought Leadership Content Strategy (with Manuela Bárcenas)

This is one of our favorite episodes from the archive. If you missed it the first time, now's your chance. If you've heard it before, it's worth another listen. Fellow.app has grown entirely entirely from inbou

Listen on Apple Podcasts
41:37
Marketing Leadership Podcast: Strategies From Wise D2C & B2B Marketers

Drive High-Impact B2B Content Marketing With Thought Leadership Narratives with Purna Virji

Join Dots Oyebolu as he welcomes Purna Virji, Principal Consultant of Content Solutions at LinkedIn, for an in-depth discussion on high-impact B2B content marketing and leveraging thought leadership narratives.

Listen on Apple Podcasts

How it works

From b2b thought leadership idea to published episode

Hilite keeps the full workflow in one place, so the structure survives from the first recording through the final publish.

Capture the first version

Record in your browser or upload material you already have. Follow the segment prompts so the episode has a clear shape.

A practical starting point

Use the structure without sounding scripted

No. The b2b thought leadership template gives the episode a dependable shape while leaving the examples, voice and point of view to you.

FAQ

Questions about the b2b thought leadership template

It is a reusable episode outline designed to help B2B founders and subject-matter experts turn expertise into a repeatable authority-building show. It includes the recommended sequence, recording prompts and suggested timing.

Start your b2b thought leadership episode

Open the ready-made structure, record each section and turn it into something worth publishing.